From Brooklyn with love.

I was raised by women who always made something out of nothing.

So when I couldn’t find unscented, individually packaged wipes that felt right for everyday life, I decided to make them. My mom, Trina, said “I’m in,” and together we built JUST THIS — a brand built on trust, ease, and genuine care.

What started as a small idea between a mother and daughter has become something I truly love.

Feminine care that’s simple, clean, and exactly what you need — nothing more, nothing less.

— Tyanna

Founder, JUST THIS

We didn’t create JUST THIS to overcomplicate feminine care.

We created it because too many products felt harsh, over-fragranced, or honestly… questionable.

So we kept it simple.

Thoughtful ingredients.
Gentle formulas.
Wipes designed for real life — for whatever, whenever.

Because taking care of yourself shouldn’t feel like a science experiment.

Individually wrapped, so you can throw one in your bag and go.

The best ideas don’t start in the boardroom. They start with real women, real conversations, and real needs.

This brand is personal.

Because if I wouldn’t put it on my cooch, then I’m not gonna put it on yours.